Principled Policy Blog

Promoting The Steady Hand of Biblically-Based Christian Statesmanship on Public Policy

22 Aug

American Majority–Grassroots Organizing and Mobilization

This entry is part 6 of 7 in the series American Majority Training Most grassroots movements have the same fundamental parts to them, with the tea party movement being a notable exception.  Understanding those parts will help activists and candidates to generate and sustain momentum and support for your issue. Chris Faulkner from Faulkner Strategies […]

22 Aug

American Majority–New Media and Online Engagement

This entry is part 5 of 7 in the series American Majority Training Chris Faulkner spoke to the entire group after lunch on the ability to harness and utilize the “new media”of social networking and other online portals to create a more effective campaign (either political or activist).  He gave a disclaimer that this is […]

22 Aug

American Majority–On the Candidate trail, part 3

This entry is part 4 of 7 in the series American Majority Training This session is on political communication, more specifically on paid and earned media options for a campaign.  Faulkner discussed the elements of a communication strategy from establishing or increasing name id, developing image and issue, creating contrast, to defending yourself against attacks. […]

22 Aug

American Majority–On the Candidate track, part 2

This entry is part 3 of 7 in the series American Majority Training This session in the Candidate track is one that most candidates hate talking about, but is absolutely necessary to achieve the goals of the campaign:  fundraising.  The “mother’s milk of politics” is also the bane of most candidates, who struggle to spend […]

22 Aug

American Majority–Building Coalitions

This entry is part 2 of 7 in the series American Majority Training The AM staff began the session by describing what a coalition is (individuals or organizations coming together to address a common issue, who have common interests and values) and why they form (for solving a problem, naturally!) Discussion centered around purposeful coalition […]

22 Aug

American Majority–Training for Solutions

This entry is part 1 of 7 in the series American Majority Training I am going to be blogging live today from the American Majority Candidate and Activist training class, being held on the campus of Otterbein College.  The morning has started well, as the staff of AM provided coffee and pastries for such an […]

22 Aug

American Majority–On the Candidate track, part 1

This entry is part 1 of 7 in the series American Majority Training Chris Faulkner of Faulkner Strategies out of Indianapolis led the Candidate track for the American Majority training.  I am impressed to see that there are about 30 people who are taking this track our of the 50+ who are in attendance.  Some […]

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