Tag Archives: grassroots

Changing the Culture through Winning Campaigns

Can you answer “yes” to any of the following questions:

1.  Are you frustrated with the absence of principled leadership in politics?

2. Are you fed up with elected officials who talk the talk, but refuse to walk their talk?

3. Have you grown weary of being handed candidates by political parties who are “electable” instead of principled?

4. Would you like to have elected officials who adhere to our country’s founding philosophy (ie: who adhere to the Constitution)?

5. Are you willing to stand up and run for office yourself or become someone who can effectively “hold up the arms” of someone who will?


If you answered “yes” to any of these, then the training school that is being put on by Citizens for Community Values in Cincinnati on January 14 and 15 is something you just can’t afford to miss.

This candidate training school will be held at the Courtyard Marriott hotel at the Greater Cincinnati airport on Thursday, January 14 and Friday, January 15.  Nationally recognized trainers will be putting on this intense campaign training, and it is being provided for free!

This training is not just for candidates and their campaign staff members, but as well as for potential candidates, leaders in politics and the culture, and for grassroots activists and volunteers who want to begin the process of bringing real hope and change to our country.

Check here for more information and for how to register, but be quick, registrations received before January 8th will receive a special “Campaign Jumpstart Toolkit” with materials that will help potential candidates to create a winning edge.  Some of the board of the Institute for Principled Policy will be attending, and we hope to see many of you there as well.

American Majority–Grassroots Organizing and Mobilization

This entry is part 6 of 7 in the series American Majority Training

constitutionMost grassroots movements have the same fundamental parts to them, with the tea party movement being a notable exception.  Understanding those parts will help activists and candidates to generate and sustain momentum and support for your issue.

Chris Faulkner from Faulkner Strategies discussed the keys to a grassroots movement.  You have to have ‘The “IT”‘, ie. the key root basis of your movement:  the idea, issue or value(s) that define your movement, identified clearly and succintly.  Think abortion for the pro-life movement, war opposition for both the Dean campaigns and the Paul campaigns, etc.

You also have to have “The ‘Host'”, the person or group that becomes the avatar and carries the “IT”.  Most “hosts” have been too weak to carry the “It” effectively (think Howard Dean) but sometimes a “host” is strong enough to carry the “It” (think Barack Obama carrying the “Move ON” idea).

The “Host” can’t do it alone; in come the “Evangelists”: those who are opinionated, well-informed, and more interested in the “It” than in the “Host”.  These folks are the ones who really drive and make the movement happen and catch fire.  Sometimes they may be “sneezers” who push information out (think bloggers, talk radio, etc.).  Next you need the “medium” of how the message is going to be delivered.  In our Founding era, it was Committees of Correspondence and the Federalist Papers; today it is the Internet and social media.

All of this is focused on getting the message, and the momentum, to the “Crowd”, ie. everyone else.  The Tea Parties seem to have found a way to effectively do this and also bypass the need for a “Host”, thus decreasing the likelihood of a personality eclipsing the message or turning off those who otherwise could and should be part of the movement.

Maybe the conservative movement can learn some lessons.  The time is now, and the resources are available.

American Majority–Training for Solutions

This entry is part 1 of 7 in the series American Majority Training

constitutionI am going to be blogging live today from the American Majority Candidate and Activist training class, being held on the campus of Otterbein College.  The morning has started well, as the staff of AM provided coffee and pastries for such an early starting event!  They also are providing professional-quality training materials, and I was impressed to see that the training booklets are specific to the state of Ohio’s elections laws, not just a generic template booklet.

About 25 people are already here, with an anticipated attendance of 40+.  I already recognize a number of people, including former legislators and community activists, along with folks who may never have before been engaged in the civic arena except for dutifully marching to the polls in general (and maybe primary) elections.  The current political and policy climate, along with the energizing effects of tea parties, 912 movements and the like, have indeed “brought people out of the woodwork.”

Their brochure outlines the “Problem”:  “In recent months, how often have you asked yourself, ‘What happened to the conservative movement?  Why isn’t America reflecting the basic principles on which she was founded?’  Government is too big, too bureaucratic, spends too much money, and doesn’t spend it wisely.  Few of our elected officials, regardless of party, are doing anything to change it.  In fact, through earmarks and increased regulation, they are only making the problem worse.  We need citizens engaged and candidates worth voting for…”

The training being offered today is to bring one solution to the above-stated problem.  I will be sitting in on the “candidate” track, as the activist track is well documented in the training manual for that track, and I will be discussing that track later.  The opening session, for both tracks, is “Building Effective Coalitions.”   As the opening session starts, there are about 50 people now present.  Looks like a great turnout and a hopeful glimpse of the future.